Studies & Data
DeepSeek Fails 83% Of Accuracy Tests, NewsGuard Reports
DeepSeek, the Chinese AI chatbot topping App Store downloads, failed 83% of accuracy tests and often promotes government positions.

AI Adoption in Australia: New Survey Reveals Increased Use & Belief in Potential
Over the last year, it’s been amazing to see the many ways Australians have been adopting AI for work, life, education and entertainment.Now, a new survey we’ve conducte…
Guides & Recommendations

How to Integrate LLMs into Your SEO Workflow - Moz
Struggling to integrate LLMs into your SEO workflow? Learn how to harness AI’s potential while ensuring originality with effective validation systems.
LLMs are disrupting search – is your brand ready?
With zero-click results and skyrocketing referral traffic, LLMs are the new gatekeepers of the web. Adapt your strategy for this shift.
Events

AI Meets Marketing | Workshop | Marketing Association
Empower your marketing team to harness the potential of AI with our comprehensive masterclass designed specifically for marketers. This full-day workshop will equip your team with the practical knowledge, hands-on experience, and strategic mindset necessary to effectively integrate AI into your organisation's marketing efforts and drive immediate results.

AI and Sustainable Technology │ Ricoh New Zealand
Stay ahead of the curve by joining us for an exclusive Lunch & Learn session at Wellington and Christchurch, sponsored by HP.
Thought Pieces
Deepdive into Deepseek | LinkedIn
The AI world seems to be shaking as reactions to Deepseek’s recent release of its v3 and R1 LLMs.
There is a lot of noise, opinions and even conspiracy theories, but here I take a fundamentals and a white box view. I seek to understand from a core technology standpoint what Deepseek actually has done that is unique and different, the specific technical outcomes and whether these are broadly applicable. Then I will make some broader predictions about where this is all going and the big implications.

How should the law define AI? - by Ray Sun - Ctrl+AI+Reg
How do you regulate something which has no single clear definition? Here's my idea...and it's inspired by legos.
AI News
DeepSeek-R1: The Open-Source AI Challenging ChatGPT
DeepSeek-R1 is a free, open-source alternative to ChatGPT, featuring advanced reasoning capabilities that mimick human thinking.
Perplexity AI Deploys Chinese DeepSeek AI Model
Perplexity AI adds the new DeepSeek R1 reasoning model as an available choice to its AI search engine.